Chapter 1: Filling Skill Gaps in Startups

When a startup lacks expertise in a particular area, many entrepreneurs often make the mistake of seeking out immediate external help. However, this approach can sometimes lead to unnecessary expenses and missed opportunities for growth.

This common dilemma is something I frequently encounter from entrepreneurs. Despite two decades of experience with both triumphs and setbacks, the question remains: how can startups effectively bridge the skills they lack?

Interestingly, this query seldom comes across as a straightforward request for skill acquisition. I understand the mindset; being an entrepreneur or a startup leader requires a certain level of confidence. This same confidence can also prevent individuals from admitting, "I don’t have this skill. What should I do?"

Section 1.1: The Dilemma of Professional Hiring

The inquiries I receive about bridging skill gaps often present themselves as strategic hiring questions. When a startup lacks the internal resources to advance—be it in software development, sales, or finance—the tendency is to consider hiring a professional. However, budget constraints often complicate these decisions.

For instance, just last week, a CEO approached me with concerns about the right timing to hire a professional designer for their app. Although the app was still in its Minimum Viable Product (MVP) stage and generating revenue, the CEO worried that its "rudimentary" design might eventually hinder customer acquisition.

While his concerns were valid, I believed that it wasn’t yet time to invest in expensive design services. The app was functional and effectively addressed customer needs.

Subsection 1.1.1: Why Not Design It Yourself?

So, I posed a question to him: "Why not take on the design task yourself?"

Chapter 2: The Importance of Entrepreneurial Involvement

One of the toughest aspects of entrepreneurship is that, in terms of the venture’s success, the founder is often the only one with the right answers, whether it pertains to sales, technology, or finance. Even if we lack hands-on expertise in certain areas, we must engage actively to ensure that outcomes align with our vision.

Today, numerous tools exist that can automate many operational tasks. Our role is to provide the strategic direction and make the necessary decisions.

In any startup, no one understands the strategy and decision-making process better than the founder.

If you aspire to be a successful entrepreneur, strive to become proficient in all aspects that your startup requires. You only need to be adept at applying those skills effectively within your venture.

By actively participating in various roles, you can quickly become the expert your startup needs.

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The original version of this article was published in Inc. Magazine, where I contribute a weekly column on startup and innovation strategies.

The first video titled "6 Skills for Successful Startup Founders" discusses essential abilities that can enhance your chances of thriving in the startup world.

The second video, "Startup Leadership in Challenging Times," examines how leaders can navigate difficult periods effectively.